On average, a user has around 40 apps on a mobile device. These days, there are over 8.9 million smartphone apps globally available, with 3.5 million apps in the Google Play Store and 1.6 million in the Apple Store. The amount of apps on Google Play and Apple App Store with rich functionality is growing annually, resulting in harsh app market competition among developers. With the help of a particular app, we can communicate across long distances, order pizza, or find a route in an unknown city. Our smartphones are used for essentially everything. Let’s now investigate how free apps make money. App Merchandise & E-commerce (Angry Birds).Subscription Model (Wall Street Journal).In-App Purchase & Freemium Model (PokemonGO).Advertising (via banner, video, native ad, interstitial ad, incentivized ad).In a nutshell, free applications make money from one of the following 8 most well-known monetization strategies: In the article, we check out how famous free products made money off their apps, offer advice on how to choose an app monetization strategy, and check out which software development services and tools to integrate. If you are thinking of developing an app and are unsure how a free app brings profit, the following article provides clarification. Naturally, developers who offer apps for free expect pay in some other form. Most of the time, you download an app from the store and simply start using it. Have you ever wondered how free apps make money?
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